Analytics gives companies and organizations of any size a closer look at data. But it takes the right platforms to get the most out of datasets. It’s helpful to use intuitive platforms that make data easy to work with and present.
In our data-centric world, a great way to get the most from data is by using Power BI and Azure Maps. You’re about to learn about the importance of geographical analytics. We’ll also explain what makes Azure Maps and Power BI great platforms for presenting geospatial analytics.
What Is Geospatial Analytics?
Geographic analytics can serve nearly any company, organization, or industry. Working with geospatial data involves gathering, analyzing, and drawing interpretations from geographic data. Companies can generate analytical insights based on geographic data in many ways.
Satellite images, maps, and global positioning systems (GPS) are a few common ways organizations and companies gather geo-location data. Analyzing geospatial data can help uncover insights, make more informed decisions, and overcome challenges.
The Benefits of Using Power BI and Azure Maps Together
Azure Maps is a complete mapping platform suite. Power BI is an essential business intelligence platform. When you combine these two intuitive platforms, they provide many benefits.
- Timely Decision Making: In today’s fast-paced world, no business wants to make late decisions. By combining Azure Maps and Power BI, you’ll have nearly real-time data at your fingertips.
- Compelling Visuals: While developers and analysts can gain valuable insights from data, this process isn’t as intuitive to others. Fortunately, Power BI and Azure Maps only need a bit of data to begin generating compelling visuals.
- Quickly Getting Started: Understandably, many businesses want new programs up and running quickly. Because Azure Maps and Power BI both come from Microsoft, you can rest assured that it won’t take long to start using these platforms together.
- A Secure and Compliant Data Environment: Understandably, companies want to ensure the data they work with remains confidential. That’s why Azure Maps and Power BI focus on cutting-edge technology that keeps data safe and secure.
Using Azure Maps Power BI Visual for Geospatial Analytics
You learned about what makes Power BI and Azure Maps beneficial. It’s now time to take a closer look at the types of information these platforms can provide. Here’s how your business can use Azure Maps and Power BI to supercharge your company’s analytics.
Turning Data and Maps Into Interactive Visuals
When combined, the seamless integration of Azure Maps and Power BI provides a user-friendly way to translate data into a visual format. Instead of spreadsheets full of numbers, percentages, and other data, geospatial data becomes shapes, colors, and more.
Plus, Microsoft’s platforms intuitively generate data with fully interactive visuals. For instance, you can use Power BI and Azure Maps to scale your visually-enhanced geospatial analytics. This feature instantly makes important information easily visible to any audience.
Real-Time Routing
Routing and directions aren’t the only major concerns for transportation and logistics companies. Every business can benefit from enhanced geospatial data. Using Power BI and Azure Maps together lets your business easily calculate routes, deliveries, or estimated arrival and departure times.
Properly utilizing geo-location data can help companies find the most efficient routes and directions. It can also lead to lower business expenses and satisfied customers or business partners.
Geocoding and Reverse Geocoding
Azure Maps and Power BI let your business convert place names, addresses, and other locations into specific geographic coordinates. You can also use reverse geocoding to perform the opposite function and present coordinates from places or addresses. Best of all, combining Azure Maps with Power BI provides real-time data.
Complete Customization
With Power BI and Azure Maps, you’re in complete control of geospatial analytics. Bubbles, styles, colors, and plenty of connections await when you use these platforms together. With so many tools and features, your business can completely customize how it presents data.
AI Insights
Azure Maps and Power BI utilize powerful artificial intelligence (AI) programs. These programs can help uncover insights while working with geo-location data. These insights can assist you with how to best analyze and present your data.
Understanding and generating geospatial analytics can be a game-changer for any business. Your business or its employees don’t need to deal with time-consuming and ineffective platforms. Instead, start doing more with your company’s insights with Azure Maps and Power BI. These feature-driven tools can help solve problems your specific industry and business faces. Explore these platforms today.
